Whoa, imagine finding this again! An old CBC broadcast of CBC's Keith Boag being given a walk through CIMS with commentary from Michael Geist and Garth Turner. I've posted it twice over the years only to have it taken down at source. We'll see if it stays up this time.
First broadcast over seven years ago on Nov.21 2007, the report shows CPC Direct Voter Contact manager Andrew Harris explaining CIMS to Boag. Mr. Harris left the Cons' employ a year later and founded his own voter contact firm, Picea Partners in 2010.
Billed as "Canada's first and leading provider of Telephone Town Hall meetings", Picea did a tele-townhall in 2010 for by-election Vaughan candidate Julian Fantino, hosted by Senator Mike Duffy. They've also worked with Tim Hudak and the Ontario PC party, and more recently James Moore and Peter Kent. The governments of Canada, Alberta, and New Brunswick are listed as clients.
On their North American direct marketing and sales page, Picea boasts of "25 billion records from hundreds of different sources" :
"We gather data from real estate and income tax assessments, voter registration, hydro & gas connections, bill processors, and other sources before we output our lists to ensure quality and accuracy for your campaign."
Their "wide variety of targeting options" includes "Age, Estimated Household Income, Marital Status, Gender, Home Value, Ethnicity, and more".
With the Manning Centre hosting workshops for Con MPs on capturing cell phone and Facebook actions using Nationbuilder :
"you can export data out of CIMS, load it into NationBuilder, interact with people, and then load that data back into CIMS"
the Cons might have actually built that "political super-weapon" they bragged about in the last election.
h/t Waterbaby for new link to CIMS broadcast.